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| Management number | 231643363 | Release Date | 2026/06/18 | List Price | $18.34 | Model Number | 231643363 | ||
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Understanding how commercials are made is the key to doing it right. This descriptive book is a step-by-step guide on the mechanics of creating a commercial from a production perspective. Making commercials on all types of budgets is addressed. There is material describing the roles and dynamics of the key players: the producer/director, agency, and client. This book outlines the requirements of each group so that everyone can understand and appreciate each other's needs. Read more
| ASIN | B0B36Q2QV9 |
|---|---|
| XRay | Not Enabled |
| ISBN10 | 9781281008695 |
| ISBN13 | 978-1136070297 |
| Edition | 1st |
| Language | English |
| File size | 27.6 MB |
| Page Flip | Enabled |
| Publisher | Routledge |
| Word Wise | Enabled |
| Print length | 199 pages |
| Accessibility | Learn more |
| Screen Reader | Supported |
| Publication date | January 25, 2013 |
| Enhanced typesetting | Enabled |
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